We had the honor to host the international artist Teddy Delaroque in our operational headquarters in Motta di Livenza. Designer, painter and sculptor recognized by Akoun and Artprice, respectively the world leader in art market information and the ultimate reference for databases on art quotations and indices.
The French creative, famous for his works inspired by the iconic lines of Supercar and Hypercar, visited the town of Livorno. He brought with him one of his famous fauteuil (armchair), directly from the exhibition at Forte Belvedere in Florence, the fabulous Armchair BULLDAYS. An author’s proof realized for the Bull Days.
A meeting that is part of a cross-sector strategy to enhance the territory. Synthesis of synergistic development between creatives, a real propeller of innovative ideas, able to leave their mark and open new forms of tourism.
Together with sport, as evidenced by the communication project of the candidacy of Motta as European Municipality of Sport 2023, art also becomes a privileged medium to reactivate places and cities.
Contemporary art now tends to go beyond traditional spaces, to populate public areas and non-conventional locations. Transcending the mere object character, materializing in synaesthetic and performative experiences. The typical work of art of our time has overcome the idea of finiteness and immutability, configuring itself as a thought device, a dynamic site-specific intervention capable of transforming the viewer into an active user.
This is how the visit to Motta di Livenza by the French artist Teddy Delaroque can become the start-point to design communication projects aimed at enhancing the beauty of the Opitergino-Mottense area. Confirming the new trends of tourism and international business, inclined to be based on this line, now consolidated globally.